Sales Tips: What is Win Loss Analysis?

Courtesy of Primary Intelligence, a CustomerCentric Selling® Partner At the most basic level, win loss analysis helps sales, marketing, and product leaders understand the...

Win Loss Best Practices: Competitive Intelligence Leads to Strategic Decisions

Guest post by Primary Intelligence, CustomerCentric Selling® Partner Any electrical socket around you provides a tap to a near endless supply of energy. Inside the wires,...

Sales Tips: 6 Strategic Best Practices to Apply to Your Win Loss Program

By Connie Schlosberg, Primary Intelligence Win loss programs are important at all levels of the organization because they help explain why buyers choose specific solutions and...

Sales Tips: How to Go from the Underdog to the Favorite

Sales Tips: Winning Sales – How to Go from Underdog to the Favorite By Mike Brose, Primary Intelligence

Sales Tips: Dig Deeper on Your Competitors with Win Loss

Sales Tips: Dig Deeper on Your Competitors with Win Loss By Carolyn Galvin, Primary Intelligence