Sales Training Press Release

For Immediate Release
Media Contact:
Jill Perez Marketing, CustomerCentric Selling®, +1.800.993.1228, ext. 706

CustomerCentric Selling® Takes the Prospecting Show on the Road with a Series of Sales Training Workshops in March on the West Coast

CustomerCentric Selling® Schedules One-day Prospecting & Business Development™ Workshops in Denver, Bellevue, Seattle and San Francisco for March

Atlanta, GA, January 8, 2014

CustomerCentric Selling® (CCS®), a proven methodology for improving revenue growth and sales performance, today announced the recent addition of three Prospecting & Business Development™ Workshops for mid-March that is open to both existing and new clients. CCS® is opening 2014 with a West coast tour featuring this popular one-day sales training workshop. The scheduled dates and locations now open for registration are:

March 3rd – Denver, CO

March 11th – Bellevue, WA

March 12th – Seattle, WA

March 18th – San Francisco, CA

The purpose of the Prospecting & Business Development™ Workshop is to provide salespeople with a tangible, hands-on and “how-to” approach in today’s challenging marketplace. The one-day sales training workshop immerses and arms salespeople with actionable tools and a detailed execution plan that they can easily put into motion and integrate into their daily sales activities following the class. Both seasoned sales professionals as well as newer salespeople have nothing but high praise for the workshop which has offered great value.

Past attendee Cheryl Crawford, Strategic Account Manager for MapQuest, says, “The best part of this sales training workshop was walking away with a process for prospecting that goes beyond just basic cold calling. This process takes a necessary evil of my daily sales activities and turns it into something that I can use to get genuine results. I found the information about using technology to work for me, such as using InsideView and LinkedIn to watch for triggering events, immensely useful. The detailed 10-day plan that Gary (Walker) presented at the end of the class also gave me the specific daily goals I can use to put the process into practice right away.”

Each sales training workshop attendee will receive:

  • Prospecting and Business Development Work Session Manual
  • The CustomerCentric Selling® Field Guide to Prospecting and Business Development published by McGraw Hill
  • Complimentary, four (4)-week, full use subscription to InsideView’s award winning sales intelligence application
  • “25 Company” Prospecting Plan with step-by-step, day-by-day, instruction
  • $200 discount to attend any CustomerCentric Selling® public workshop held in Boston or Denver in 2014

Brian Burke, Regional Sales Manager for Spring Mobile Solutions, says, “Being newer to sales, I registered for this sales training workshop not knowing where to start with prospecting. After attending, this workshop gave me the hands-on tools and an actionable plan that I can take away and execute. I feel like it has now given me the confidence I need to be successful going forward. With the tools, provocative messaging and tangible plan that I can now put into motion, I’ll be able to gain more mindshare from my prospects and ultimately secure more business.”

CustomerCentric Selling® Executive Vice President of Channel Sales and Operations, Gary Walker, states, “We’re very happy with the overwhelming response we received from clients about our Prospecting and Business Development™ Workshops conducted last year, so we’d like to extend the opportunity for those along the West coast to participate as well.” Walker adds, “When salespeople leave this sales training workshop they know exactly what to do, why to do it, when to do it, how to do it, and leave with a step-by-step prospecting plan to guide them in the right direction.”

Another past attendee Andrew Miller, Strategic Account Manager for MapQuest, states, “Being a seasoned sales professional, we often think we can’t be helped but this workshop challenged my thinking and really provided me and my team the power to structure our own action plan and next steps. It’s also nice to hear the real-life selling stories that Gary (Walker) had to share with the class; those stories really helped put the content into context for me. The best takeaway is the actionable plan provided in the workshop, which I think will benefit our prospecting greatly.”

To register for the Prospecting and Business Development™ Workshop on March 3rd in Denver, CO:

To register for the Prospecting and Business Development™ Workshop on March 11th in Bellevue, WA:

To register for the Prospecting and Business Development™ Workshop on March 12th in Seattle, WA:

To register for the Prospecting and Business Development™ Workshop on March 18th in San Francisco, CA:

Space is limited in these sales training workshops, so it is advised to register early to save seats and ensure attendance.

About CustomerCentric Selling® – The Sales Training Company

CustomerCentric Selling® (CCS®) is a proven methodology for predictably improving revenue growth and sales performance. Founded in 2002, CCS® helps clients worldwide to implement repeatable, auditable and scalable sales processes that, when combined with Sales Ready Messaging®, guides marketing and sales to have meaningful conversations with customers and prospects. This results in winning high-value deals, retaining and growing client relationships and improving the predictability and accuracy of sales forecasts.

CustomerCentric Selling® has been regularly named to Training Industry’s list of Top Sales Training Companies for five consecutive years. Stay connected to CustomerCentric Selling® via Twitter, LinkedIn, Facebook and YouTube. For more information, visit, email Jill Perez jperez(at)customercentric(dot)com or call +1.800.993.1228, ext 706.