Sales Tips: To Ask or Not to Ask about Executive Insomnia

By John Holland, Chief Content Officer, CustomerCentric Selling® Recently I was involved in a discussion about different types of questions sellers can ask during calls to have a buyer share goals

Sales Tips: Always, Sometimes or Never in Selling

By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company In high school I was fortunate to have an outstanding Geometry teacher as a sophomore. On some quiz or test

Sales Tips: How to Avoid the Discounting Death Spiral

By John Holland, Chief Content Officer, CustomerCentric Selling® I was working with a client a few years ago. While I was onsite the CEO and CFO were huddled to discuss pricing

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