Courtesy of Primary Intelligence, a CustomerCentric Selling® Partner At the most basic level, win loss analysis helps sales, marketing, and product leaders understand the reasons for their organizational wins and losses so that they
Guest post by Primary Intelligence, CustomerCentric Selling® Partner Any electrical socket around you provides a tap to a near endless supply of energy. Inside the wires, there is enough power to run
By Connie Schlosberg, Primary Intelligence No matter which industry you’re in, sales evaluations play a major part in your company’s success. While product features and functionality are usually the most important aspects
By Connie Schlosberg, Primary Intelligence Win loss programs are important at all levels of the organization because they help explain why buyers choose specific solutions and why they do not choose others.